Msc. in Sports Management

The University Master's Degree in Sports Management at Johan Cruyff Institute is a nine-month English-taught programme awarding an official degree from the Universitat Autònoma de Barcelona. The curriculum covers the full breadth of sports business, from sports economics, financial management, and strategic governance to marketing, sponsorship, facilities management, and event organisation. Designed for graduates seeking careers in professional sports organisations, federations, and sports consulting firms, the programme combines academic content with practical immersion in Barcelona's thriving sports ecosystem. Graduates are equipped to lead across all operational and commercial functions of modern sports organisations at national and international level.